Basic On Marketing

This introductory marketing course provides a solid foundation in the fundamental principles and strategies of marketing. It is designed to equip students with the knowledge and skills necessary to understand and effectively apply marketing concepts in various business contexts.

Created by

Walelegn Ambaye

00:20:43.000000 Hours

2 Enrolled

(0 Reviews)

English

Last updated

Thu, 03-Oct-2024

Course description

This course provides a comprehensive introduction to the field of marketing, equipping learners with the essential knowledge and skills to develop and implement effective marketing strategies. You will explore the fundamental concepts of marketing, understand consumer behavior, and learn how to create compelling marketing campaigns.

Course Objectives

Upon completion of this course, you will be able to:

Define and explain key marketing terms and concepts
Conduct market research and analysis
Understand consumer behavior and motivations
Develop effective marketing plans and strategies
Create compelling marketing materials
Implement promotional campaigns
Measure and analyze marketing performance

What will i learn?

Have a clear understanding of fundamental marketing principles, including market research, target market analysis, product development, pricing strategies, promotion, and distribution channels.
Analyze consumer behavior patterns and motivations to develop effective marketing strategies.
Utilize market research methods to gather and analyze data for informed decision-making.
Create comprehensive marketing plans that outline objectives, strategies, tactics, and budgets.

Requirements

No specific prerequisites are required, but a basic understanding of business principles would be beneficial.

Frequently asked question

This course will provide you with a solid foundation in marketing principles and equip you with the skills to develop and implement effective marketing strategies.

The course will be a combination of lectures, discussions, case studies, and practical exercises.

The course will cover a wide range of marketing topics, including: * Marketing fundamentals and concepts * Market research and analysis * Consumer behavior * Product development and positioning * Pricing strategies * Promotion and advertising * Sales and distribution channels * Digital marketing * Marketing analytics

Introduction to Marketing
00:20:43

Walelegn Ambaye

With a rich tapestry of experience in herbal cosmetics and drug manufacturing, I am passionate about creating natural solutions that promote wellness and beauty. As an affiliate marketer, I thrive on connecting people with products that enhance their lives, all while fostering genuine relationships built on trust. My background as an electromechanical expert equips me with a unique problem-solving perspective, blending technical precision with creativity. Known for my warm and approachable demeanor, I am dedicated to inspiring others to embrace the power of nature and pursue their passions. Together, let’s make a positive impact on health and beauty!

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300 ETB

Lectures

1

Skill level

Bronze

Expiry period

Lifetime

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